Being 20 Is Weird
I never expected being a junior in college to be the strangest time of my life. Based on TV shows and movies I imagined every year would be pretty similar. The big differences I knew about mainly focused on where I would be living. Now, I understand how drastically things can change in just a…
Shared Media: Alix Earle x Poppi and it’s Success
The PESO Model: What is Most Important in PR? The PESO model includes paid media, earned media, shared media and owned media. Shared media refers to social media and includes internal and external communication (Dietrich, 2021). It is able to connect many groups and reach wide audiences, which is why it is the most important…
Utilizing or Abusing the Public’s Emotions?
Throughout history politicians have spread their messages to attempt to gain support. While doing this, many, if not all, have used unethical and divisive methods of communication. Arguably, the most divisive techniques throughout time target the emotion of the public. WWII Era During the WWII era, the government wanted everyone to see the same message,…